Action Aid & bFlex ๐Ÿƒ Every Kilometer Counts

28 Oct, 2025
Action Aid & bFlex ๐Ÿƒ Every Kilometer Counts

๐Ÿƒ Every Kilometer Counts

This time, itโ€™s personal.

Our founder Robbert is stepping far outside his comfort zone โ€” swapping pedals for running shoes as he begins training for the Athens Marathon. Heโ€™s joined by Greek National Champion Katerina Koutli, whoโ€™s showing him what it takes to go the distance.

In this first episode, the focus is on the foundations: form, warm-ups, cool-downs, and stretching. The things that look simple but make all the difference when youโ€™re training your body โ€” and mind โ€” to handle long-distance running. Robbert may have endurance from years of cycling, but running 42 kilometers is a different challenge altogether.

Itโ€™s not about chasing records. Itโ€™s about learning, adapting, and pushing limits for a cause that matters. Together with ActionAid, weโ€™re turning every kilometer into action โ€” supporting communities around the world to build lasting, sustainable change.

Because whether we move on two wheels or two feet, every kilometer counts.

๐Ÿ‘‰ Watch Episode 1 on Instagram:Click here

๐Ÿ‘‰ Support ActionAid: www.actionaid.gr